


Why most CHEK Practitioners struggle...
and how you don’t have to
You know the CHEK work changes lives… so why is growing your business still so hard?
❌ No steady flow of new clients
❌ Confused about what to post—or why it’s not working
❌ Struggle to sell your value without feeling “salesy”
❌ Unsure how to package your services or keep clients long-term
❌ Lost in implementation—what to start with, when to introduce HLC work
You're not alone and you're not the problem.
Scroll down
to discover the business system built just for you.
THIS BUSINESS SYSTEM IS EXCLUSIVELY FOR
CHEK PRACTITIONERS
Only certified CHEK Practitioners may apply.
You must have completed IMS1 and HLC1 to qualify.
No exceptions. No outsiders.
Just real CHEK Professionals ready to grow.
The All-in-One Business Accelerator for
CHEK Practitioners Level 1 or above ONLY!
Unlock the CHEK Business Growth System – designed to help practitioners grow with purpose and precision.

Gavin Jennings
CHEK Academy Director, 15+ Years Experience
This unmatched system brings clarity, confidence, and consistency to your business – something no other fitness or health programme offers practitioners.
Includes three integrated systems designed for: Attraction, Conversion, Retention.
Attract the right clients
Learn how to magnetise leads aligned with your values and approach.
Convert with ease
Use our proven system to turn interest into committed clients.
Retain for life
Deliver experiences that keep clients returning and referring
Implement everything with guidance and accountability – from day one.


Business System 1: How to Attract New Clients
The CHEK Integrated Wellness System
As a CHEK Practitioner, explaining what you do can feel impossible—and if your message isn’t clear, clients move on.
The CHEK Integrated Wellness System solves that by giving you a complete, ready-to-deploy strategy that attracts the right leads, positions you as a trusted authority, and fills your pipeline—without confusion or stress.

Social Media Templates
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Email Nurture Sequences

Digital Nutrition & Lifestyle Questionnaire

Screen Terms & Conditions Template

Practitioner Cheat Sheet

Report of Findings Template

CHEK Professional Brochure
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Post-Event Email Templates

Lead Magnet
What’s Inside:
- Clear, Confident Messaging – So prospects instantly understand your value—and want to know more.
- The New Client Lead Machine – A repeatable, step-by-step system to turn cold strangers into warm, ready prospects.
- Done-for-You Templates & Tools – Lead magnets, social posts, ads, and email follow-ups—customizable and ready to go.
- Plug-and-Play Campaign Blueprints – Launch your screenings, guides, and consults without wasting time or overthinking.
Live 1-Day Training Included
To ensure full implementation, you’ll attend a full-day, in-person training led by Gavin Jennings at one of three global locations—or join virtually from anywhere in the world.
You’ll walk away with a complete understanding of how to run your own CHEK Integrated Wellness Screen Event—designed to build trust, attract qualified leads, and spark the start of long-term client relationships.
CHEK Integrated Wellness Screen Workshop
The 1-Day Live Training to Attract, Engage, and Convert the Right Clients
This full-day, in-person (or virtual) training is built around the 6-Step New Client Flow and takes you through the exact system to consistently bring the right people into your business.
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Identify
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Create
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Offer
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Automate
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Invite
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Convert
What's inside:
- How to Attract the Right Clients – Use your lead magnet, email templates, and social content to build trust.
- Build & Promote Your Screening Event – Step-by-step creation and promotion of your event.
- Deliver the 30-Minute Screen – Full demo and guided practice to build confidence.
- Master the Conversion Flow – Learn how to turn screening attendees into booked consults.
Dates & Locations
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UK, CHEK Europe HQ
11th to 13th July 2025
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USA, Los Angeles
1st to 3rd August 2025
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Canada, Toronto
12th to 14th August 2025
Virtual attendance available


Business System 2: How to Convert Prospects into Paying Clients
The CHEK Trust-Based Consultation System
Getting leads is one thing—turning them into long-term clients is another.
This system gives you the tools and structure to do exactly that, without feeling like you’re “selling.”
The CHEK Trust-Based Consultation System teaches you how to deliver powerful, professional consultations that convert—authentically, confidently, and without pressure.

Pre-Qualification Templates

Consultation Cheat Sheet

Consultation Form Template

CHEK Price Package Template
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Follow-Up Email Templates

Client Onboarding Pack
What’s Inside:
- The 5-Step No-Sell Consultation Flow- A proven conversation structure that moves prospects from curious to committed—without awkwardness or pushiness.
- Pre-Qualification System- Avoid time-wasters. Attract only high-quality leads who are ready and willing to invest.
- Professional Email Templates- Pre-written and customizable emails that nurture, educate, and set expectations before your consultation.
- Consultation Cheat Sheets & Forms- Everything you need to stay clear, consistent, and in control—while delivering a premium client experience.
- Customizable Terms & Conditions- Set boundaries, reinforce trust, and protect your business from the outset.
Live 1-Day Training Included
To ensure full implementation, you’ll attend a full-day, in-person training led by Gavin Jennings at one of three global locations—or join virtually from anywhere in the world.
This is hands-on implementation: you’ll learn the psychology, flow, and delivery of consultations that consistently convert leads into long-term CHEK clients. You’ll practice live, get real feedback, and leave with the confidence to grow your business without ever feeling like a salesperson.
The No-Sell Sales Method – 1-Day Live Training with Gavin Jennings
Learn the Exact Consultation System That Converts Prospects into 12-Month Clients—Without Ever “Selling”
This isn’t theory. This is real-world implementation—live and in the room with Gavin Jennings.
Over a decade of running consultations and helping thousands of prospects, Gavin developed a system so effective it consistently converts at 90% from initial conversation to full 12-month client packages.
Now, for the first time ever, he’s teaching it live.
In this full-day, high-impact training, you’ll learn:
- How to deliver consultations with confidence and clarity—without pressure or awkwardness
- How to guide a prospect from interest to action, while staying rooted in service and trust
- The structure, psychology, and language that creates deep resonance and results
- How to customize your approach to fit any CHEK service, while staying authentic to your values
Whether you attend in-person or virtually, you’ll leave with a plug-and-play consultation system that feels aligned, professional, and natural—because it is.
And best of all? Gavin will walk you through it, step by step, in real time.
Dates & Locations
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UK, CHEK Europe HQ
11th to 13th July 2025
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USA, Los Angeles
1st to 3rd August 2025
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Canada, Toronto
12th to 14th August 2025
Virtual attendance available


Business System 3: How to Retain Clients
The CHEK Client Retention System
Attracting new clients is important—but real growth happens when they stay, get results, and refer others.
The CHEK Client Retention System gives you the structure, tools, and guidance to deliver a world-class experience that keeps clients progressing, engaged, and committed for the long term.
This system is for CHEK Practitioners who want to build not just a practice—but a reputation for delivering life-changing results session after session.

Program Design Templates

HLC Consultation Presentation Assets

Weekly Session Flow Cheat Sheet
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Follow-Up Email Templates

Client Renewal Price List & Email Templates

IMS Assessment Flow System
What You’ll Get:
- The IMS Assessment Experience- Learn how to deliver an impactful first session that sets the stage for long-term success—featuring hands-on coaching from Gavin Jennings.
- The 5-Step Client Retention Framework- A structured system for what to deliver, when to deliver it, and how to keep clients excited and engaged every step of the way.
- The CHEK Clinical Coaching System- In-person instruction from Gavin Jennings on how to lead weekly client sessions with purpose, flow, and confidence.
- Program Design & Progression Templates- Fresh, ready-to-use session planning tools to keep your services dynamic and results-driven.
- Automated Follow-Up Systems- Never miss a beat. Built-in tools for reminders, check-ins, and progress tracking—so clients feel supported every step of the way.
- Client Experience Enhancers- From onboarding to milestone moments, you’ll learn how to create a high-touch, high-value experience that clients love.
Live 1-Day Training Included
To ensure full implementation, you’ll attend a full-day, in-person training led by Gavin Jennings at one of three global locations—or join virtually from anywhere in the world.
You’ll walk away with a complete weekly session strategy and coaching tools that empower you to deliver a consistent, exceptional experience—every time your client walks through the door.
This is where implementation meets mastery—and where great practitioners become transformational leaders.
The CHEK Clinical Coaching System Workshop- Live 1-Day Training with Gavin Jennings
If you’ve ever asked “How do I consistently deliver high-impact sessions that keep clients for years?”—this is the workshop that answers it.
This powerful one-day event gives you the exact client delivery system developed and refined at the CHEK Clinic over the past 15 years—used with thousands of clients and a team of top-tier CHEK Professionals.
What You’ll Experience:
- Kickoff: The IMS Experience- Start the day with the foundational client experience used at CHEK Clinic to launch every long-term relationship. You’ll learn how to conduct it live and with purpose, giving your client immediate clarity and confidence in your coaching.
- The Weekly Session Delivery System- You’ll then be trained in the same weekly coaching framework Gavin built for his team—designed to keep clients engaged, progressing, and fully supported across months and even years.
This system has been responsible for:
- An average client retention of 5+ years
- A steady stream of client referrals
Greater practitioner confidence, structure, and satisfaction
Leave with the structure, tools, and mindset to deliver world-class service—week after week.
Dates & Locations
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UK, CHEK Europe HQ
11th to 13th July 2025
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USA, Los Angeles
1st to 3rd August 2025
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Canada, Toronto
12th to 14th August 2025
Virtual attendance available
Bonus...
BONUS1 : Pre-Event Group Mentorship
Bonus 1: Pre-Event Group Mentorship
Get Set Up for Success—Before Day One Begins
These live, online mentorship sessions are designed to help you hit the ground running. You’ll get expert guidance on preparing your brand assets, logo, bio, and professional images—everything needed to plug into your new business and marketing systems.
With full tech support and a collaborative group format, this prep phase is smooth, fun, and powerful—so by the time you arrive at Day 1, you’re ready to implement immediately.
No confusion. No overwhelm. Just clarity, confidence, and momentum—right from the start.
Bonus 2: Post-Event Group Mentorship
Keep the Vision Alive, and the Growth Going
Your journey doesn’t end after the training—it evolves. These ongoing group mentorship sessions are designed to help you implement what you've learned, stay accountable, and continue building real momentum in your business.
You'll be surrounded by fellow CHEK Practitioners who are walking the same path—celebrating wins, sharing strategies, and supporting each other through the challenges of growing a practice.
It's not just mentorship—it's a movement. A community of driven professionals committed to making integrative health the new standard.
Bonus 3: Your CHEK Business Growth eLearning Portal
One Central Hub. Everything You Need.
Access your entire CHEK Business Growth System training through our beautifully designed eLearning platform—built to support your success every step of the way.
- Step-by-step video modules
- Downloadable templates, tools, and cheat sheets
- Direct links to live mentorship call replays
- Access to practitioner-only community groups
- Accountability boards to track your progress and celebrate wins
Whether you're learning between clients or after hours, the platform is simple, powerful, and growing with you—delivering everything you need to implement, stay focused, and scale with confidence.
It’s your digital headquarters for building a thriving CHEK business.
First 100 Practitioners only!
REGULAR PRICE $2,995.00
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The CHEK Marketing Machine
One System. Every Stage. Built for CHEK Success.
You’ve got the vision. You’ve got the system. Now it’s time to automate it.
Whether you're a newly certified CHEK Practitioner or an established coach planning your own chain of clinics—the CHEK Marketing Machine meets you right where you are.
It’s not just a tool—it’s the operating system for your business.
This all-in-one, no-tech-required platform was built to take everything you learn inside the CHEK Business Growth System and bring it to life automatically. From lead generation to follow-up, bookings to nurture, it runs your front-end marketing 24/7—so you can focus on delivering results, not managing systems.

Remove the guesswork with ready-to-post content ideas and a simple planner. Stay visible, consistent, and aligned with your CHEK message.

Connect your calendar, automate scheduling, and eliminate back-and-forth messages. Make it easy for clients to book, reschedule, and follow up.

Book qualified leads without the back-and-forth. Customizable sign-up page connected to your calendar and email automations. Ideal for moving pros

Promote your live event like a pro.
This landing page comes ready with payment collection integration and full funnel automation—so you can market, convert, and confirm prospects for your CHEK screening events seamlessly.

Turn interest into leads—on autopilot.
A professionally designed landing page and opt-in form integrated with your funnel system to deliver your lead magnet, tag your lead, and begin email nurturing immediately.

Launch high-converting ads—fast.
Proven, pre-written ad copy and creative structures tailored to promote your lead magnets, screenings, and consultations—without hiring a copywriter.

Show up with purpose—daily.
Done-for-you posts designed specifically for CHEK Practitioners to educate, engage, and guide followers toward your offers. Simply plug in, tweak, and post.

Keep prospects engaged 24/7 with fully customizable nurture and follow-up campaigns. Convert interest into bookings—without lifting a finger.
What inside:
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Just Getting Started?- Plug in your content, activate your campaigns, and start attracting ideal clients immediately—with everything pre-built for you.
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Already Growing?- Add automation, streamline your follow-ups, and systemize your client journey without hiring a team or jumping between platforms.
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Scaling Big?- This system has the infrastructure to support multi-practitioner clinics, multiple service offerings, and growth at scale—without adding chaos behind the scenes.
Why It's Special:
🔥 No Tech Skills Needed – You don’t need to be a marketer or developer. Just follow the setup steps—we’ll even support you directly.
🚀 First-of-Its-Kind for CHEK – This is the first and only business automation system created specifically for CHEK Practitioners.
Set it up once. Let it run and get back to doing the work you were born to do.
What it replaces
Functionality | CHEK Marketing Machine | Mindbody | ClickFunnels | Hootsuite | Calendly Pro | Keap | Wix |
---|---|---|---|---|---|---|---|
CRM & Pipeline Management | |||||||
Website & Landing Pages | |||||||
Forms & Surveys | (limited) | ||||||
Social Media Scheduling | |||||||
Appointment Scheduling | |||||||
Email & SMS Marketing | (Email only) | ||||||
Automation & Workflows | (Limited) | ||||||
Invoicing & Payments | (with Stripe) | ||||||
Team Collab & Notes |
Total Cost to Build Yourself?
Easily $15,000–$30,000+ / year
Without any of it being tailored for CHEK Practitioners.
With CHEK branding-ready templates, seamless onboarding flows, pre-written nurture emails, and live support—this is the system that saves you time, increases conversions, and lets you focus on delivering life-changing results.
No tech stress. No juggling. Just one complete solution that grows with you.
Regular price: $2,995
THE CHEK MARKETING MACHINE
Regular price: $1,495
TOTAL BUSINESS SOLUTION:
Regular Price: $4,490
LAUNCH PRICE: $1,495
FIRST 100 CHEK PRACTITIONERS ONLY
Payment plans available
Build aCHEK Business That WorksWhile You Coach
Frequently Asked Questions
Do I need to be a CHEK Practitioner to enroll?
What happens after I join?
Can I attend the workshops virtually?
Yes they can, however Gavin wants those who can travel to attend in person, as the in-person experience will be much better.
Do I need tech skills to use the CHEK Marketing Machine?
What happens after 3 months?
Can I join virtually from Australia or New Zealand?
Will I practice all CHEK Integrated Wellness Screen Assessments?
Will Gavin be teaching it all?
Can I pay by Payment plan?
What if I miss the first 100?

For more tips and resources to revolutionize your clients' training, visit chekinstitute.com/blog